Learn

CBN Defined

Cannabinol (CBN) is a cannabinoid that begins as a byproduct of oxidation of other cannabinoids. When exposed to ultraviolet light and air, phytocannabinoids may create cannabinolic acid (CBNa), which can be converted to CBN that’s usable by the human body.

Read more

Learn

THC Defined

The most well-known of over 100 identified cannabinoids, THC (tetrahydrocannabinol) has both analgesic and mind-altering qualities, most notably affecting focus, pleasure and perception of time.

Read more

Learn

Sublingual Defined

Literally meaning “under tongue,” this method of ingestion delivers an active substance to the bloodstream via capillaries under the tongue...

Read more

Learn

Psychoactive Defined

While it technically means “affecting the mind” and applies to any substance with mind-altering effects...

Read more

Learn

Non-Psychoactive Defined

This term technically applies to anything that doesn’t affect the mind. In industry jargon, the widely used description “non-psychoactive” implies that a product should not induce the altered-state effects generally associated with THC (tetrahydrocannabinol). While CBD (cannabidiol) is technically psychoactive, CBD is non-intoxicating and non-euphorigenic—and often referred to “non-psychoactive” on packaging and in advertising.

Read more

Learn

Homeostasis Defined

This is a state of relative stability and optimal balance between interdependent elements, such as coordinated physiological processes—the ideal state for natural healing and wellness.

Read more

Learn

Full-Spectrum Defined

This industry term implies that an extract contains all cannabinoids and beneficial terpenes from its source plant.

Read more

Learn

Hemp Defined

Hemp is cannabis with low THC content, as defined by Title 7 of the US Code: It contains less than 0.3% THC on a dry weight basis. Hemp is typically grown for textiles, construction materials and CBD-rich oil with low traces of THC. 

Read more

Learn

Extraction Method Defined

CBD can be extracted from its source plants through different methods. Some extraction processes require solvents or additives, while others do not.

Read more

Learn

Entourage Effect Defined

This concept suggests that the effectiveness of cannabinoids is enhanced by the delivery of these key components (such as CBD or THC) alongside other components (like terpenes and other compounds that are not yet fully understood). In a nutshell, a plant’s “magic” is somewhat lost the further you get from the full plant.

Read more

Learn

Endocannabinoid System (ECS) Defined

A complex system in the human body discovered in the 1990s, the endocannabinoid system (ECS) is understood to modulate all physiological processes throughout the brain and body, including the management of appetite, pain, sleep and mood. The purpose of this system is whole-body homeostasis (or balance), the optimal state for maintaining health and natural healing.

Read more

Learn

CBD Isolate Defined

Science can “isolate” CBD (cannabidiol) from the rest of the compounds found in hemp plants. Research is scant but suggests that a more complete “full-spectrum” plant extract—which includes all of its cannabinoids and full terpene profile—is more beneficial.

Read more

Learn

CBD (Cannabidiol) Defined

One of over 100 identified cannabinoids, CBD (cannabidiol) is renowned for its analgesic properties and ability to counteract the intoxicating, euphorigenic effects of THC (tetrahydrocannabinol).

Read more

Learn

Cannabinoids Defined

Chemical compounds that interact with the ECS (endocannabinoid system) as ligands, cannabinoids bind directly or indirectly to ECS receptors, acting like chemical messengers to turn on or turn off physiologic signaling in the body. Cannabinoids can be made in the body (“endocannabinoids”), in plants (“phytocannabinoids”) or synthetically in the laboratory (“synthetic cannabinoids”). CBD is an example of a phytocannabinoid.

Read more

Learn

Cannabis Defined

The plant family cannabaceae includes what are commonly known as cannabis (or marijuana) and hemp. Hemp is typically grown for textiles, construction materials and CBD-rich oil with low traces of THC. Cannabis is the term generally used to describe the flowers that contain higher amounts of THC. View story below for details.

Read more

Learn

Bioavailability Defined

Bioavailability is the fraction of an administered substance that’s allowed to enter the body’s circulation while remaining active.

Read more

Learn

“Flash-activation” Defined

Flash-activation is a step of processing—specifically, it’s the method of decarboxylation—that preserves the plant’s cannabinoids and terpenes as they naturally occur in the source plant material.

Read more

Learn

Micro-Dosing Defined

The widely used term “micro-dosing” refers to the practice of consuming small amounts of CBD (or another cannabinoid) at a time, often at increased frequency throughout the day. A “micro” amount typically refers to a serving size ranging from a fraction to 2.5 mg of CBD. Since less is typically more with CBD, users can benefit from taking smaller amounts more often as opposed to a large amount all at once. Via CBD micro-dosing, a constant amount of CBD remains in the body throughout the day instead of being metabolized and eliminated just a few hours after use.

Read more

Learn

What do whole-plant, full-spectrum, broad-spectrum and isolate mean?

CBD isolate is CBD separated from the plant’s other compounds. “Whole-plant CBD”—also called full-spectrum CBD—is CBD extract that contains the source plant’s other cannabinoids and beneficial terpenes. Similarly, broad-spectrum CBD contains most of the original plants material but not everything. In the case of hemp-derived CBD, broad-spectrum generally refers to products that are free of THC. Our position reflects what research suggests: Whole-plant extracts are more beneficial because of the entourage effect. Based on the idea that the effectiveness of CBD is enhanced by the “entourage effect,” our full-spectrum and broad-spectrum hemp-derived CBD products contain most or all of the...

Read more

Learn

Terpenes Defined

Terpenes are natural compounds that serve a variety of purposes, including forming a plant’s distinctive flavor and aroma profile, which can range from earthy and pungent to sweet and fruity. Though terpenes are found throughout nature, the plant family cannabaceae is unique because it can express a wide variety of terpenes to create complex and distinctive flavor profiles. Whole-plant hemp extract (also called “full-spectrum CBD”) contains a range of terpenes native to the plant, while broad-spectrum products may contain a reduced amount lost in processing.

Read more